AdvertisingJune 30, 2019IAB released VAST 4.2 specificationThe updates included in VAST 4.2 are summarized here: Support for Secure Interactive Media Interface [...]Read more
AdvertisingMay 24, 2019Chrome to change cross-site cookie processingEven though cookies are exceeding their shelf life, this change will further shake up marketers efforts at [...]Read more
AdvertisingApril 30, 2016IAB released VAST 4.0 specificationVAST 4.0 Updates The updates made in VAST 4.0 and the challenges they address are summarized here: ● [...]Read more
